There is always a way. A Covid affected country once had a hard time conserving its resources, now has the courage but also, a plan to live high in these times.

Real Estate Agents are no different. They work either individually or as a group, just like us at RedBox, a Real Estate Company. After the second wave of Covid-19, the industry continued to suffer loss, however, the market was only halted for a time being. The growth would not be able to catch up with the demand of the houses at this rate. This is where the risk lies. To invest or to not invest in the housing market.

Redbox is a leading Real Estate Company that deals with verified and premium real estate that includes residential and commercial properties. A modern company with a modern ideology. The use of digital platforms such as social media and Youtube are conversely used as marketing tools.

However, to launch a housing project is an entirely different venture. Here are the key points on why the housing project was launched by Redbox and what you can learn from this from a business perspective.

The key points in this blog are:

• Investor’s Interest
• A Promise to Clients
• Revolutionizing The Process
• Why RedBox
• Global Trends
• A Perfect Legal Clearance 

WHY REDBOX IS PLANNING TO LAUNCH ITS VERY OWN HOUSING PROJECT

As of 2021, The project is launched under the prime name of RedSim Hills. Launching a project requires a hefty amount of finance, commitment, and responsibility. The managers have to be on their toes to meet the deadline.

Redbox, as a Real Estate Company, has completed projects within their due time and to utmost satisfaction such as documentation clearance, verification, and authentication of projects that the company sells or promotes.

Launching a housing project could be because of many reasons but for a real estate company, Redbox, the following key factors played their role;

Investor's Interest

The investors are viable sources of funding for most of the projects. They are interested in investing in those projects that are credible to the utmost level. They are looking for profits, a good return on investment, since investment in property is often long-term and market dependent.

For Redbox, the investors are always a PR for the company. It is a simple tool to market your brand- you build and hold clients & investors.

Investors are interested in building their portfolios with strong and reliable sources of income. This is where Redbox’s project comes into play. Investors are more concerned with people who deliver well-planned results rather than promises.

Seeing investors being interested in a project is a good sign; this allows the company to take a risk. Redbox is backed up by reliable investors, therefore the results are different for a company doing the project for the first time.

A Promise to Returning Clients

The clients are your stakeholders. The effort that is put into making a client develop a trust that is mutual on both ends goes a long way. Redbox believed in satisfying the incurring demand of having a new project for their clients, however, the only thing different is the brand and trust behind it, therefore REDSIM was the most favorable option.

The buyers usually expect things to be under control, more precisely under their observation and control. This is because any developer can skip out the details or delay the project as it sees fit, so any company that is likely to deliver regardless of circumstances would be more beneficial in this scenario. Buyers turn into returning clients if the company lives up to its words.

Lastly, the Client’s needs are to be respected. If a client expects a home or a property completed within the stipulated time, within a budget proposal, and up to the quality stated.

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Revolutionizing The Process

There are numerous ways to uphold the standards when it comes to taking responsibility for a project. The construction industry is an ever-growing behemoth that would satisfy all that is required from it. 

Redbox believes in Revolutionizing the system, making it technologically adept, and more accessible to people, especially buyers in an easier language or manner. To achieve that, few steps must be taken such as:

• Proving clear and concrete information
• Documenting and distributing to responsible stakeholders
• Connecting all the stakeholders in the project and keeping them up-to-date with progress
• Proving digital platforms to let consumers read the details and talk about the project
• Being innovative, furthermore making it easier for new investors to understand the process
• Selling or marketing with moral and ethical values.

Data suggest that consumers expect the brand to act in their beliefs. Whether it’s related to the economy, or an unpredictable scenario such as Covid 19 pandemic. The consumers expect the brand to hold itself responsible for what it promises.

Source: SECP.CO

The Market Experts - RedBox

Being in the market for over 30 years and forming a joint venture in 2017 makes RedBox ideal for the construction business. It is simply a preference for quality work experience rather than putting experimental efforts on trial and error. 

As a reader, you must be questioning why not the latter? Why not preferring to start as a construction business? To answer these questions, some background must be set first. As a consumer, you are more likely to prefer a company with a good record than an individual, the reason being, companies can be traceable by law and constitution (SECP); on the other hand, individuals are easier to escape and can declare themselves broke, which grants them immunity to pay out of their pockets. Individual’s experiences do count, however, it is the foundation of a company that provides a guarantee of safer returns if something worse were to happen.

What is happening Globally?

On a global scale, RedBox provides a numerous opportunity that gives them an international edge. Working with a company such as Emaar and DEMAC. 

However, even on a Global Scale, the trends are shifting towards energy-efficient designs. The quality standards are developing into newer scales, such as soil tests methods, concrete quality measurement techniques, wall thickness methods, and many more.

If we look at the other side of the picture, the Global pandemic Covid-19 is rampant. This has affected several industries including the construction industry itself. The shortage of labor and protocols for Covid-19 put a strain on the traditional methods of working in this industry. 

All on Legal Parameters

All the companies are required to hold documents. Owning legal documents is key to keeping a client’s trust. The documents clearance, keeping relevant NOCs, producing possession documents, ownership deeds, and much more. RedBox happens to be faithful and honors what is needed for clients.

As a construction company, your priority should be to clear out all the legal anomalies first thing, or else your legal preferences could put you in a terrible state if you’re not aware. Many investors and clients are unaware of the documents they should ask from the builders and developers. Keeping such documents keeps the status of contractors in check and can pursue legal courses if there are any legal confrontations.

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